Foreign Mail Surveys: Response Rates Using Monetary Incentives

Charles F Keown
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Charles F Keown: University of Hawaii

Journal of International Business Studies, 1985, vol. 16, issue 3, 153 pages

Abstract: The cross-national researcher is cautioned about the possible consequences of using monetary incentives in foreign mail surveys. In this study, a US$1 incentive increased the response rate from Japanese business people, but decreased the response from Hong Kong.© 1985 JIBS. Journal of International Business Studies (1985) 16, 151–153

Date: 1985
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