The Future of International Management&ast

Richard D Robinson

Journal of International Business Studies, 1971, vol. 2, issue 1, 60-70

Abstract: It is said that a guide in the employ of the famous Lewis and Clark expedition to the Pacific Northwest one evening over the campfire announced to the explorers that he had two bits of news for them, one good, one bad. “The good news,” he announced, “is that we are making excellent progress. We are well ahead of schedule. The bad news is that we are lost.”© 1971 JIBS. Journal of International Business Studies (1971) 2, 60–70

Date: 1971
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