Factors Affecting Export Intermediaries' Service Offerings: The British Example

George I Balabanis
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George I Balabanis: University of Wales Swansea

Journal of International Business Studies, 2000, vol. 31, issue 1, 83-99

Abstract: This study attempts to determine and explain the service-offering behavior of British export intermediaries (EIs). It was empirically confirmed that EIs offer two categories of services: transaction-creating and physical-fulfillment services. It was postulated that the extent to which an EI offers these types of services is influenced by a set of factors that are internally-, product-, market-, supplier-, and buyer-related. Empirical tests on a sample of 135 British EIs established that an EI's exporting role, number of employees, amount of undifferentiated products carried, number of suppliers, and number of countries served all have a direct impact on an EI's service-offering behavior.© 2000 JIBS. Journal of International Business Studies (2000) 31, 83–99

Date: 2000
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