Competitive interactions: the international investment patterns of Japanese automobile manufacturers

Elizabeth L Rose and Kiyohiko Ito
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Elizabeth L Rose: [1] School of Marketing and International Business, Victoria University of Wellington, New Zealand [2] Shidler College of Business, University of Hawai‘i at Manoa, Honolulu, HI, USA
Kiyohiko Ito: Shidler College of Business, University of Hawai‘i at Manoa, Honolulu, HI, USA

Journal of International Business Studies, 2008, vol. 39, issue 5, 864-879

Abstract: Analyzing the timing, patterns, and competitive interactions of foreign direct investments (FDIs), we find evidence that Japanese automobile manufacturers compete selectively with their domestic rivals. While some firms appear to follow rivals’ investments, they also steer away from markets with incumbent Japanese competitors. Competing in some key markets, these firms also avoid unnecessary competition in other markets. This finding provides evidence that the “bandwagon effect” is not universal for FDI within oligopolistic industries. Journal of International Business Studies (2008) 39, 864–879. doi:10.1057/palgrave.jibs.8400391

Date: 2008
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