An institution-based view of international business strategy: a focus on emerging economies

Mike W Peng, Denis Y L Wang and Yi Jiang
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Mike W Peng: School of Management, University of Texas at Dallas, Richardson, TX, USA
Denis Y L Wang: Department of Management, Chinese University of Hong Kong, Shatin, Hong Kong
Yi Jiang: Department of Management, California State University, East Bay, Hayward, CA, USA

Journal of International Business Studies, 2008, vol. 39, issue 5, 920-936

Abstract: Leveraging the recent research interest in emerging economies, this Perspective paper argues that an institution-based view of international business (IB) strategy has emerged. It is positioned as one leg that helps sustain the “strategy tripod” (the other two legs consisting of the industry- and resource-based views). We then review four diverse areas of substantive research: (1) antidumping as entry barriers; (2) competing in and out of India; (3) growing the firm in China; and (4) governing the corporation in emerging economies. Overall, we argue that an institution-based view of IB strategy, in combination with industry- and resource-based views, will not only help sustain a strategy tripod, but also shed significant light on the most fundamental questions confronting IB, such as “What drives firm strategy and performance in IB?”Journal of International Business Studies (2008) 39, 920–936. doi:10.1057/palgrave.jibs.8400377

Date: 2008
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