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(Un)successful years: EU countries’ cultural diplomacy with Russian Federation

Beata Ociepka ()
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Beata Ociepka: University of Wroclaw

Place Branding and Public Diplomacy, 2019, vol. 15, issue 1, 50-59

Abstract: Abstract This paper offers an insight into the early stage of the author’s research about Years and Seasons of Culture, which are performed by governments and seen as tools of their cultural diplomacy. In the study, Years and Seasons are called “holidays of cultural diplomacy” in line with Dayan and Katz concept of media events. The main goal of research, which began due to an observation of the efforts of European countries to implement cultural diplomacy with the Russian Federation, is not only a conceptualisation of Years and Seasons but also a search for the rationale for organising them. In the paper, the author peruses a framework to analyse Years and Seasons of Culture and verifies the hypotheses therein, while presenting the pilot research’s results about the Dutch–Russian Bilateral Year in 2013. Thus, the paper presents the effects of the first stage of the project, focused on the Dutch–Russian Bilateral Year 2013.

Keywords: Years and seasons of culture; Cultural diplomacy; Public diplomacy; Media events (search for similar items in EconPapers)
Date: 2019
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DOI: 10.1057/s41254-018-00113-3

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