COVID-19 and national images: the case of #ResignModi

Muhammad Ittefaq () and Shafiq Ahmad Kamboh ()
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Muhammad Ittefaq: University of Kansas, Lawrence, Kansas
Shafiq Ahmad Kamboh: Universität Bremen

Place Branding and Public Diplomacy, 2022, vol. 18, issue 1, No 5, 15-17

Abstract: Abstract Prior research suggests that a country’s national image is dependent on how effectively it keeps informed key stakeholders, and counter misinformation and disinformation being transmitted to both diaspora and foreign audiences during a pandemic. In the light of this argument, this forum article critically analyzed the Indian government’s efforts to manage COVID-19 information crisis on social media during the second surge of the pandemic. Consequently, we suggest that despite restricting #ResignModi on social media and eventually curtailing the free flow of information to portray its competent management of the pandemic, such efforts seem to be counterproductive.

Keywords: Information crisis; Listening; National image; Pandemic diplomacy; #ResignModi (search for similar items in EconPapers)
Date: 2022
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DOI: 10.1057/s41254-021-00253-z

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