ENTERPRISE IN THE COUNTRY AREAS OF LOWER SILESIA IN THE CONDITION OF MARKET COMPETITION

Irena Kropsz
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Irena Kropsz: University of Life Science in Wroclaw

Equilibrium. Quarterly Journal of Economics and Economic Policy, 2009, vol. 2, issue 1, 83-92

Abstract: The aim behind the search of the new possibilities of development of enterprise is to match the market competition and lead an effective promotion of products. The essential condition is also a profound knowledge of the market on which a particular company operates. The study relates to the analyses of 200 companies working in the country areas of the Lower Silesian province. The subject matter of the analyses concerned the ways of competing and the form of promotion; additionally, the researchers identified the kind of the market on which activities are lead, and their main recipients; moreover, the competition of different firms was estimated and the classification of barriers of enterprise development in Lower Silesia was carried out.

Keywords: country areas; enterprise; competition (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:pes:ierequ:v:2:y:2009:i:1:p:83-92

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