The Performance of Village Markets for Agricultural Produce.A Case Study of Pakistan

Sarfraz Qureshi
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Sarfraz Qureshi: Pakistan Institute of Development Economics (PIDE), Islamabad,

The Pakistan Development Review, 1974, vol. 13, issue 3, 280-307

Abstract: The role of marketing in the allocation of resources within the agricultural sector is an important one. This role consists in translating the market demand for various agricultural crops into profit incentives for the farmers. The marketing system that does not adequately perform the task of transmitting the profit signals from the consumers to the producers results in misallocation of resources and less than optimal application of inputs in the production of agricultural crops.

Date: 1974
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