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A CONCEPTUAL MODEL: IMPACT OF USAGE OF SOCIAL MEDIA TOOLS TO ENHANCE PROJECT MANAGEMENT SUCCESS

A. James Wynne, Chandrashekar Challa, John Palesis and Bernie Farkas
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A. James Wynne: Virginia Commonwealth University, USA
Chandrashekar Challa: Longwood University, USA
John Palesis: Virginia Commonwealth University, USA
Bernie Farkas: Virginia Commonwealth University, USA

Portuguese Journal of Management Studies, 2015, vol. XX, issue 2, 55-72

Abstract: Research on the impact of social media in the workplace has focused on identifying ways in which the latest modes of shared communications has influenced productivity in project development, testing, and implementation. Traditionally, a written formal project management communication plan has been key in supporting the integration management that coordinates the project from beginning-to-end, to ensure a greater level of collaboration when managing project scope, schedule, budget and quality, and also to provide a greater sense of confidence in completing the project successfully. However, how beneficial are social media networks in improving the project team’s dynamics, which are important for successfully managing scope verification, budget adherence, and schedule compliance? How will these tools play a role in ensuring greater user involvement, senior management commitment, and user/system requirements? The purpose of this research is firstly to recognize what types of social media networks have been used and accepted as potential models for improving project management, and secondly; to promote a discussion to advance research paradigms for investigating the impact of implementing social media networks in project management. Classification- JEL:

Keywords: Social media; project management; productivity. (search for similar items in EconPapers)
Date: 2015
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