Practical behavioural solutions to COVID-19: Changing the role of behavioural science in crises

Charlotte C Tanis, Floor H Nauta, Meier J Boersma, Maya V Van der Steenhoven, Denny Borsboom and Tessa F Blanken

PLOS ONE, 2022, vol. 17, issue 10, 1-14

Abstract: For a very long time in the COVID-19 crisis, behavioural change leading to physical distancing behaviour was the only tool at our disposal to mitigate virus spread. In this large-scale naturalistic experimental study we show how we can use behavioural science to find ways to promote the desired physical distancing behaviour. During seven days in a supermarket we implemented different behavioural interventions: (i) rewarding customers for keeping distance; (i) providing signage to guide customers; and (iii) altering shopping cart regulations. We asked customers to wear a tag that measured distances to other tags using ultra-wide band at 1Hz. In total N = 4, 232 customers participated in the study. We compared the number of contacts (

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:plo:pone00:0272994

DOI: 10.1371/journal.pone.0272994

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