Destination management as an instrument of the regional development support

Andrea Holešinská

Regionální studia, 2012, vol. 2012, issue 1, 2-13

Abstract: The article is focused on destination management - a specific form of tourism management that has a potential to assure an effective development of tourism. The article explains theoretical background of destination management and highlights its importance from the tourism regional policy point of view. The basis of the theory lies in years of experience of foreign destinations, namely Alpine countries. The foreign experience is a stepping stone for a qualitative research involving the analysis of institutions (destination management organisations) that implement principals of destination management in the Czech Republic. The conclusion of the article brings a certain suggestions to rise the efficiency of destination management in Czech regions.

Keywords: regional policy; regionální politika; tourism; cestovní ruch; destination management; destination management organisation; cooperation; destinační management; destinační společnost; spolupráce (search for similar items in EconPapers)
Date: 2012
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