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Synergy of Culture and Tourism: Cultural Events as a Part of Cultural Tourism in Less-favoured Rural Regions. Case study: Vojvodina Province (Serbia)

Tatjana Pivac, Ivana Blešic, Igor Stamenkovic, Snežana Besermenji, Jasmina Ðorðevic and Miha Lesjak
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Tatjana Pivac: Department of Geography, Tourism and Hotel Management, Novi Sad
Ivana Blešic: Department of Geography, Tourism and Hotel Management, Novi Sad
Igor Stamenkovic: Department of Geography, Tourism and Hotel Management, Novi Sad
Snežana Besermenji: Department of Geography, Tourism and Hotel Management, Novi Sad
Jasmina Ðorðevic: Department of Geography, Tourism and Hotel Management, Novi Sad
Miha Lesjak: University of Primorska, Faculty of Tourism Studies – Turistica

Academica Turistica - Tourism and Innovation Journal, 2014, vol. 7, issue 2, 77-86

Abstract: Festivals are considered to contribute significantly to cultural and economic development. The Vojvodina province is a multi-ethnic area with traditional folklore and a variety of cuisines, from which numerous and various events of economic and entertainment content have emerged. The main subject of this paper is an assessment of how event tourism can affect rural development. How much does a rural event affect host communities? Can a small-scale event that takes place to a rural environment play a significant role to the socio-economic development of the region? The authors of this research have highlighted the 10 most significant cultural events. The research objective is to determine the attitudes of the local population with regard to the organization, realization and economic importance of cultural events.

Keywords: synergy; cultural events; local population; attitudes; rural region; Vojvodina province. (search for similar items in EconPapers)
Date: 2014
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