Issues Facing Faith-Motivated Tourism Expenditure

Zdenko Cerovic and Ivana Ivancic
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Zdenko Cerovic: The University of Rijeka, Faculty of Tourism and Hospitality Management, Croatia
Ivana Ivancic: The University of Rijeka, Faculty of Tourism and Hospitality Management, Croatia

Academica Turistica - Tourism and Innovation Journal, 2015, vol. 8, issue 2, 5-14

Abstract: Religious tourism is becoming a significant part of general tourist fluctuations. It is expected that this type of tourism will only grow due to developing trends in tourist motivation. In contrast to the increase of tourist flow in faith-motivated tourism is the fact that expenditure in this sector is very low. Considering the importance of religious tourism, the aim of this paper is to detect problems and questions related to faith-motivated tourism expenditure. By analysing these problems and questions, potential solutions and responses can be provided. This paper will use the example of the City of Rijeka to investigate faith-motivated tourism expenditure as well as tourist expenditures not primarily motivated by faith; as well as attempt to find the weakest link in tourism expenditure by means of statistical analysis. The results will clearly show that tourism expenditure is fairly low, espe cially with regards to faith-motivated tourist expenses; these findings will be used to create a model for a positive increase in faith-motivated tourism expenditure.

Date: 2015
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