SOCIAL ENTREPRENEURS’ IDENTITY. A CASE STUDY OF ROMANIA

Sorin Blaga ()
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Sorin Blaga: Independent researcher

Scientific Bulletin - Economic Sciences, 2021, vol. 20, issue 2, 13-24

Abstract: The literature identified several factors affecting individuals’ orientation in pursuing social value creation. Thus, this paper investigates past entrepreneurial experiences, economic and socio-cultural factors, and demographic characteristics that could predict individuals’ entrepreneurial social orientation. Intrinsic motivation is assessed as a factor influencing social entrepreneurial decision-making. This study uses the social identity theory and self-determination theory as a base of the study. Data were collected from 143 established entrepreneurs and use a mixed methodology to analyse it. The results suggest that all factors investigated are positively affecting entrepreneurs’ social orientation, aligning their profiles with others from elsewhere. Intrinsic motivation expressed by individuals’ desire to create social value is the significant factor in differentiating them from commercial entrepreneurs. This study identifies some of the missing links in the Romanian social entrepreneurship research by providing new insights into the entrepreneurial process.

Keywords: Entrepreneurs; social entrepreneurs; social entrepreneurship orientation. (search for similar items in EconPapers)
JEL-codes: D92 M13 (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:pts:journl:y:2021:i:2:p:13-24

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