IS ROMANIA ATTRACTIVE FOR JAPANESE INVESTORS? A COMPARATIVE ANALYSIS AT THE EU LEVEL

Iulia Monica OEHLER- Șincai ()
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Iulia Monica OEHLER- Șincai: Institute for World Economy of the Romanian Academy
Authors registered in the RePEc Author Service: Iulia Monica Oehler-Şincai

Romanian Economic Business Review, 2015, vol. 10, issue 4, 226-245

Abstract: Taking into account Romania’s current economic performance and its fundamentals, as well as the common priorities set up in the Joint Declaration on Renewed Partnership signed in February 2013 between our country and Japan, we consider that there is a vast potential to strengthen the bilateral relationship. In 2014, Japan ranked only the 23th in the hierarchy of foreign investors in Romania, in spite of the opportunities offered to international companies in fields such as: infrastructure development, competitive services (computer and information services, other business services), agriculture and niche high-tech industries. At the EU level, United Kingdom, followed by Germany and France are the priority hosts for the Japanese investments and even new member states such as Poland, Czech Republic and Hungary attract much larger amounts of FDI than Romania from Japan. In view of the future EU-Japan FTA agreement – opening new opportunities for Romania, but concurrently a harsher competition –, in the present paper we try to answer the following questions: Is Romania attractive for Japanese investors? Which are Romania’s strengths and weaknesses as compared to other EU countries? What can be done in order to motivate Japanese companies to invest more in Romania? Our investigation is based on statistics, economic evidences and recent policies influencing the FDI flows and intends to offer new insights into the Japan-Romania relationship.

Date: 2015
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