HOW IS POPULATION AGEING INFLUENCING GLOBAL AND LOCAL TOURISM?

Ioana Patrichi

Romanian Economic Business Review, 2017, vol. 12, issue 4, 82-88

Abstract: Tourism is such a complex activity and it involves all types of population, no matter the age, race or religion. At the global scale, it is well known that the proportion of older people is dramatically increasing and this may have major implications on global market due to the specific needs of this age group. Because of his age an older consumer acts rationally, is usually more experienced and very demanding, needs more information about the offered product and has more time to verify this information. They are more flexible with regards to travel times, often preferring to travel in off-peak seasons, which can bring a major advantage to some tourist destinations. Already many countries in Europe, USA, Canada or Australia have recognized a goldmine from including older people into tourism market. The objective of this paper is to analyze whether the ageing of world population will lead to negative or positive effects for the tourism industry.

Date: 2017
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