Welcome to Carpathian Delta! Doripesco s participation at TuttoFood, Expo Milano 2015

Ruxandra Coc

Romanian Distribution Committee Magazine, 2015, vol. 6, issue 2, 20-35

Abstract: Romania participated at TuttoFood 2015with a national pavilion, Romanian dishes promoted on this occasion being distributed in two stands. Doripesco, which has six certified traditional food products, is a family business developed with passion and devotement, with love for profession and respect for nature, and it was Romania s only representative on fish products. On the occasion of its successful participation at Tutto Food 2015 Doripesco proved again its art of food products offering. TuttoFood, Expo Milano 2015, was a good opportunity to meet new potential partners and create authentic and lasting brand awareness for Doripesco products.

Keywords: TuttoFood; Expo Milano 2015; fish products; marketing strategy; brand awareness (search for similar items in EconPapers)
JEL-codes: L26 L66 M31 Q22 (search for similar items in EconPapers)
Date: 2015
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