Cultural Islam: Keeping Faith and Tradition under Indian culture in Pakistan

Dr. Muhammad Tahir Mustafa, Saima Mushtaq, Bushra Murtaza Malik and Major (R) Syed Nasir Abbas
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Dr. Muhammad Tahir Mustafa: Chairman ITC Department, UMT Lahore
Saima Mushtaq: Assistant professor of sociology, H. Ayesha Saddiqua Model Degree & Commerce College, Lahore
Bushra Murtaza Malik: Principal, H. Ayesha Saddiqua Model Degree & Commerce College, Lahore

Journal of Policy Research (JPR), 2021, vol. 7, issue 2, 19-26

Abstract: Pakistan is an under developing country and it is facing the problems of globalization which are created due to global media. The present study is conducted to dig out the impact of global media of Pakistani culture with particular focus on the role of media television in the promotion of foreign cultural trends in Pakistan. In Pakistan we are practicing not pure Islamic teaching bur cultural Islam is flourishing in our society .To understand that what type of cultural impact have been imposed on our society by foreign TV entertainment channels. By using survey and content analysis data was collected from the target respondents. The results of the study strongly supported that foreign entertainment channels are extremely influencing the Pakistani young generation.

Keywords: Cultural Islam; Tradition; Media; Pakistan (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:rfh:jprjor:v:7:y:2021:i:2:p:19-26

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