Efficiency Analysis of Firm Financial Performance: Case Study of PT. Unilever Indonesia

Sumarti Sumarti ()
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Sumarti Sumarti: Universitas Nahdlatul Ulama Yogyakarta

EkBis: Jurnal Ekonomi dan Bisnis, 2020, vol. 4, issue 1, 379-392

Abstract: The purpose of this study is to analyze the profitability ratios and company liquidity ratios to assess the efficiency of company performance. This research is included in descriptive research, which is research that seeks to describe a phenomenon, event, event that is happening now. The reason this type of research is used is because the researcher tries to describe the events and events that are the center of attention without giving special treatment to those events. The study was conducted at PT. Unilever Indonesia, is the largest manufacturing company in Indonesia. The data analysis technique used in this study is quantitative descriptive using financial ratio analysis. The results show financial performance seen from the profitability ratio, overall the average is said to be efficient because of its magnitude above the industry average as a benchmark. Financial performance can be seen from the liquidity ratio, overall the average ratio is said to be liquid because the average is above the industry average as a benchmark.

Keywords: Corporate Financial Performance; Profitability; Liquidity (search for similar items in EconPapers)
JEL-codes: G32 G33 G34 (search for similar items in EconPapers)
Date: 2020
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