Strategical Analysis and the Impact of Istanbul Airport on Turkish Airlines

Muhammet Deveci (), MUHARREM Enis Çiftçi and İbrahim Zeki̇ Akyurt
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Muhammet Deveci: Department of Industrial Engineering, Naval Academy, National Defence University, 34940, (TURKEY)
MUHARREM Enis Çiftçi: Department of Industrial Engineering, Yildiz Technical University, 34349 Yildiz, Istanbul, (TURKEY)
İbrahim Zeki̇ Akyurt: Turkish Airlines Flight Academy, 09120 Efeler, Aydin, (TURKEY)

Journal of Economic and Social Development, 2020, vol. 07, issue 01, 01-10

Abstract: This study investigates the impact of Istanbul Airport on Turkish Airline (THY) and World Civil Aviation. We also present strengths, weaknesses, opportunities, and threats (SWOT) analysis, strategic suggestions for THY, examination of THY’ new flight destinations, and properties of new airport to assess the new airport as well as future outlook of THY. In order for the Istanbul Airport to be successful, four different strategic directions will be examined in the future outlook.

Keywords: Istanbul Airport; Turkish Airlines; SWOT analysis; strategic suggestions; new flight destinations (search for similar items in EconPapers)
JEL-codes: A11 (search for similar items in EconPapers)
Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:ris:joeasd:0077

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