From Fruits to Financial Services: What Can Supermarket Behaviour Tell Us About the Future of Banking?

Colin Ellis ()
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Colin Ellis: BVCA & University of Birmingham, Postal: 1st Floor North, Brettenham House,, Lancaster Place,, London WC2E 7EN, http://papers.ssrn.com/sol3/cf_dev/AbsByAuth.cfm?per_id=345726

Journal of Financial Transformation, 2010, vol. 29, 131-136

Abstract: With the global financial sector still recovering from the worst financial crisis in living memory, there is plenty of scope for new competitors to enter the market, or for smaller operations to seize market share. In the U.K., some of these competitors are likely to be supermarkets, which already have a toe-hold in the market. But supermarkets behave very differently to banks in other regards, so what impact might this have on the financial sector? This paper examines supermarket behavior — pricing and sales, in particular — and considers if there are any lessons for the financial sector.

Keywords: UK banking sector; supermarkets; pricing behaviour (search for similar items in EconPapers)
JEL-codes: D10 D40 (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:ris:jofitr:1430

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