Consumers with Sexual Performance Problems and Spam E-mail for Pornography

Joshua Fogel () and Sam Shlivko ()
Additional contact information
Joshua Fogel: Brooklyn College of the City University of New York
Sam Shlivko: New York Law School

Journal of Internet Banking and Commerce, 2010, vol. 15, issue 1, 01-10

Abstract: Pornography advertisements arrive through spam e-mail advertising products online. We study consumer responses to these advertisements. College student participants (n=200) with and without sexual performance problems (SPP) were asked if they received, opened/read, and bought pornography from spam e-mail. Those with SPP had significantly greater percentages than those without SPP for receiving (93.3% versus 68.1%, p=0.042), opening/reading (66.7% versus 14.1%, p

Keywords: Internet; Electronic mail; Marketing; Advertising; Sexual dysfunction; Consumer behavior; E-commerce; E-health; College students (search for similar items in EconPapers)
JEL-codes: L82 (search for similar items in EconPapers)
Date: 2010
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ris:joibac:0424

Access Statistics for this article

Journal of Internet Banking and Commerce is currently edited by Vijaya Lakshmi, Nahum Goldmann and Dale Pinto

More articles in Journal of Internet Banking and Commerce
Bibliographic data for series maintained by Dale Pinto ().