Tuloy ka rito sa aming bolóy! (Step into our Home!): A Case Study of Naneng Heritage Village Homestay Potential, Sustainability, and its Underlying Challenges

Maria Katrina C. Alfaro, Yricka M. Alvero, Alanis Dane A. Gedo Cruz, Jochelle D. Panlaqui, Sofia Nicole G. Tolentino, Jhezel Reign M. Vergara and Maria Concepcion A. Ang
Additional contact information
Maria Katrina C. Alfaro: Alumna of University of Santo Tomas - College of Tourism and Hospitality Management, Manila, Philippines
Yricka M. Alvero: Alumna of University of Santo Tomas - College of Tourism and Hospitality Management, Manila, Philippines
Alanis Dane A. Gedo Cruz: Alumna of University of Santo Tomas - College of Tourism and Hospitality Management, Manila, Philippines
Jochelle D. Panlaqui: Alumna of University of Santo Tomas - College of Tourism and Hospitality Management, Manila, Philippines
Sofia Nicole G. Tolentino: Alumna of University of Santo Tomas - College of Tourism and Hospitality Management, Manila, Philippines
Jhezel Reign M. Vergara: Alumna of University of Santo Tomas - College of Tourism and Hospitality Management, Manila, Philippines
Maria Concepcion A. Ang: Academic Staff, SWDC Coordinator, and Internationalization member of the College of Tourism and Hospitality Management, University of Santo Tomas, Manila, Philippines

Journal of Tourism, Sustainability and Well-being, 2025, vol. 13, issue 4, 309-329

Abstract: Rural homestays are one of the primary keys to immersing guests in the local way of life. With its roots in indige nous culture, support for local communities holds transformative potential to make it a sustainable destination. This study aimed to assess the sustainability of homestays and identify challenges associated with this aspect using the sustainability principles criterion of the ASEAN Homestay Standard Framework in Naneng Heritage Village, Tabuk City, Kalinga. The study is based on qualitative research methods that include a case study and thematic analysis to meet the objectives. Results of this study reveal that offering sustainable and research-based programs boosts the performance of homestays and improves the overall sustainability and well-being of the locals in Tabuk City, Kalinga.

Keywords: ASEAN Homestay Standard; Challenges; Guests; Rural Homestay; Sustainability (search for similar items in EconPapers)
JEL-codes: Z32 (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.cieo.pt/journal/J_4_2025/article5.pdf

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ris:jspord:021934

DOI: 10.34623/4czy-k425

Access Statistics for this article

Journal of Tourism, Sustainability and Well-being is currently edited by Patrícia Pinto

More articles in Journal of Tourism, Sustainability and Well-being from CinTurs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve University of Algarve, Faculty of Economics, Campus de Gambelas, 8005-139 Faro, Portugal, Coordinator of the Centre: Prof. Manuela Guerreiro, E-mail: mmguerre@ualg.pt. Contact information at EDIRC.
Bibliographic data for series maintained by Silvia Fernandes ().