THE ECONOMICS AND MANAGEMENT OF INNOVATION IN TRAVEL AND TOURISM SERVICES: THE CASE OF EUROPEAN CRUISE INDUSTRY IN DUBAI
Giacomo Di Foggia,
Valentina Lazzarotti and
Additional contact information
Valentina Lazzarotti: Università Carlo Cattaneo – LIUC, Scuola di Ingegneria Industriale, Castellanza, Varese, Italy
Emanuele Pizzurno: Università Carlo Cattaneo – LIUC, Scuola di Ingegneria Industriale, Castellanza, Varese, Italy
UTMS Journal of Economics, 2012, vol. 3, issue 2, 167-179
Firms entering new markets face a difficult challenge: how to manage the innovation process to satisfy specific clients’ requests. In view of its geographical location and business friendly policies Dubai has become the gateway between East and West. Thus, European travel & tourism industry predicts business development. Prior research suggests that managers should consider religious factors to avoid strategic drift. In this paper we explore what kind of innovations should be introduced in travel service to comply with specific clients. We argue that after a long period of strategic and market analysis, the very affected conceptual step is "service development and market testing". Our arguments are supported by empirical analysis.
Keywords: Travel management; Tourism innovatio; Hospitality; innovation process; Dubai; tourism economics (search for similar items in EconPapers)
JEL-codes: F23 L83 (search for similar items in EconPapers)
References: Add references at CitEc
Citations: Track citations by RSS feed
Downloads: (external link)
http://utmsjoe.mk/files/Vol.%203%20No.%202/1-5-Di_Fogia-Lazzarotti-Pizzurno.pdf Full text (application/pdf)
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:ris:utmsje:0058
Access Statistics for this article
UTMS Journal of Economics is currently edited by Prof. Ace Milenkovski, PhD
More articles in UTMS Journal of Economics from University of Tourism and Management, Skopje, Macedonia Contact information at EDIRC.
Bibliographic data for series maintained by Assistant Professor. Dejan Nakovski, PhD ().