Influencing employees' attitude and behaviour towards improving internal communication and collaboration, and driving business efficiency

Obi Cyril Obata
Additional contact information
Obi Cyril Obata: DBA Student Cyprus International University

Zeitschrift für interdisziplinäre ökonomische Forschung, 2016, issue 1, 73-79

Abstract: This Paper reviews the reluctance of employees to internal and organisational communication and concludes that through the implementation of certain methods, employees can be influenced and persuaded to mitigate this resistance. Employees are essential assets of any organisation, and their skills, experiences, and motivations are driving forces which cannot be neglected, therefore, employees must be on board when improving the internal communication. It is also imperative that employers minimize any attitudinal barrier that would inhibit information transfer because no matter how sophisticated the communication tools, techniques, processes, and systems are, if the employees using all these tools are not willing to communicate, and are not properly trained or managed, communication will not be effective in any organisation.

Keywords: Internal communication; collaboration; staff motivation; synergy; attitudinal barrier; behavioural science; influence; persuasion (search for similar items in EconPapers)
JEL-codes: D21 D83 L20 (search for similar items in EconPapers)
Date: 2016
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ris:zfioef:0008

Access Statistics for this article

Zeitschrift für interdisziplinäre ökonomische Forschung is currently edited by Sonja Keppler

More articles in Zeitschrift für interdisziplinäre ökonomische Forschung from Allensbach Hochschule Contact information at EDIRC.
Bibliographic data for series maintained by Dr. Petia Popova ( this e-mail address is bad, please contact ).