The Impact of Advertising and Other Factors on Referral Practices, with Special Reference to Lawyers

Stephen Spurr

RAND Journal of Economics, 1990, vol. 21, issue 2, 235-246

Abstract: This article provides an empirical analysis of the practices used in referrals of legal work made by one lawyer to another. I examine a major change in referral practices that has evidently been caused by four important changes in the market for lawyers -- the innovation of advertising by lawyers, an increase in the supply of lawyers, the enactment of no-fault insurance laws, and changes in the composition of personal injury claims.

Date: 1990
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