Disruptive Technologies and the Emergence of Competition
Ron Adner () and
Peter Zemsky ()
Additional contact information
Ron Adner: INSEAD
Peter Zemsky: INSEAD
RAND Journal of Economics, 2005, vol. 36, issue 2, 229-254
Abstract:
We formalize the phenomenon of disruptive technologies that initially serve isolated market niches and, as they mature, alter industry boundaries by displacing established technologies from mainstream segments. Using a model of horizontal and vertical differentiation, we show how the threat of disruption depends on rates of technological advance, how many firms use each technology, relative market segment sizes, and firms' ability to price discriminate. We characterize the effect of disruption on prices, market shares, social welfare, and innovation incentives. We show that the possibility that mergers trigger disruption and thereby alter industry boundaries is important for assessing their impact on social welfare and profits.
Keywords: Market Structure, Firm Strategy, and Market Performance: General Antitrust Policy: General Business Economics: General - market definition; mergers; threat of substitutes (search for similar items in EconPapers)
JEL-codes: L10 L40 M20 (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:rje:randje:v:36:y:2005:2:p:229-254
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