Evaluating the Effect of Crowd Design, Information and Management on Crowd Safety in KL Car- in Free Morning Sporting Events

Akmal Adanan, Hanif Abdul Malek, Mohammad Alif Akmal Mohammad Anuar, Feroz Ikhmal Zulkifli, Zulkefli Muhamad Hanapiyah and Ahmad Khairuman Bin Md Hasim

Information Management and Business Review, 2023, vol. 15, issue 3, 290-297

Abstract: The KL Car-Free Morning event in Kuala Lumpur is a popular sporting event promoting physical activity and a healthy lifestyle. It occurs every Sunday and involves closing streets for activities like cycling, running, and walking. With the growing number of participants, safety concerns have emerged, necessitating proper planning and safety measures. Event design includes street closures, accessible route design, safety measures, varied activities, evaluation and monitoring, and community engagement. The purpose of these studies is to investigate the effect of crowd design, information, and management on crowd safety in KL Car-Free Morning Sporting Events. A quantitative method was used research as a research design and a survey method was for data collected. The population of this study are all the participants that join this event either from running, cycling, walking, rollerblading, or skateboarding activities. SPSS was used as a tool for data analysis. The findings of this study present that crowd design and management significantly affect crowd safety and crowd information does not significantly affect crowd safety. This study is important for the event organizer to understand the factors that will affect the safety of the participants.

Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:rnd:arimbr:v:15:y:2023:i:3:p:290-297

DOI: 10.22610/imbr.v15i3(I).3538

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