Media as an innovative fourth institution of power in the era of mass media development

СМИ как инновационный четвертый институт власти в эпоху развития масс-медиа

Ivan M. Vakula (Вакула И.М.), Natalya Kh. Gafiatulina (Гафиатулина Н.Х.) and Natalya S. Pichko (Пичко Н.С.)
Additional contact information
Ivan M. Vakula (Вакула И.М.): Rostov Law Institute of the Ministry of Internal Affairs of Russia
Natalya Kh. Gafiatulina (Гафиатулина Н.Х.): Southern Federal University
Natalya S. Pichko (Пичко Н.С.): Branch of Ukhta State Technical University in Usinsk

State and Municipal Management Scholar Notes, 2024, vol. 1, 237-243

Abstract: In modern social knowledge, the idea of the role of the media in the self-regulation of society is urgent. There are various paradigms for considering the social significance of the media, within which they are viewed as an instrument of purposeful power influence on the social worldview, as an independent civil institution focused on the social cognition of society members, and, finally, as a mechanism for representing stable sociocultural concepts in the system of social communication. All of these approaches are united by consideration of the fundamental importance of the sphere of information relations as a factor in building social interaction. The article examines the social significance of key mass media, as well as the nature of their functioning in the context of modern technological development of communication media. The ratio of “natural” processes in the media space and the practice of targeted impact on public consciousness through key mass media is analyzed. The phenomenon of network media is investigated in the context of the general trend of shifting communication processes towards network interaction.

Keywords: society; mass-media; self-regulation of society; power; fourth institution of power; social worldview; information relations; information processes (search for similar items in EconPapers)
Date: 2024
References: Add references at CitEc
Citations:

Downloads: (external link)
ftp://w82.ranepa.ru/rnp/smmscn/s24131.pdf

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:rnp:smmscn:s24131

Access Statistics for this article

State and Municipal Management Scholar Notes is currently edited by Tatiana Ignatova

More articles in State and Municipal Management Scholar Notes from Russian Presidential Academy of National Economy and Public Administration Contact information at EDIRC.
Bibliographic data for series maintained by RANEPA maintainer ().