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HIGH EDUCATION MANAGEMENT THROUGH THE VISION OF CANDIDATES FOR RECTOR POSITION IN ROMANIAN UNIVERSITIES

Catalin Clipa, Nelu Florea, Stefan Andrei Nestian and Silviu Mihail Tita

Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, 2017, vol. 11, issue 1, 511-523

Abstract: The strategic direction of an organization is powerfully influenced by the vision of the top management. The managerial plan represents a tool used by the university management to communicate the vision, mission and strategy to members of the organization. The authors analysed the managerial plans of Rector positions candidates in main universities of Romania to identify the approach and the direction the future rectors propose in their strategic plan for universities. The paper assesses the content of strategic plans against the strategic planning rigors to identify the chosen strategic directions, the diagnosis made and existence of alignment between the components of the plan. The results provide an image of the alternative futures for universities, the main areas where the intentions of candidates are concentrated and patterns of strategies for universities.

Keywords: Academic management; rector; high education; vision; strategy (search for similar items in EconPapers)
Date: 2017
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