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MANAGING PEOPLE DYNAMICS THROUGH THE LENS OF GENERATION Y

Georgiana Cristea, Elena-Madalina Vatamanescu and Andreea Mitan

Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, 2017, vol. 11, issue 1, 738-748

Abstract: One of the most critical challenges managers have to face nowadays points to managing people dynamics within organizations, and to the retention of highly-skilled employees. This situation is likely to raise a myriad of issues for managers, as new cohorts of employees – forming Generation Y - will represent 75% of the global workforce by 2025. As genuine seekers of flexibility in terms of both time and space, the members of Generation Y strive for working in digital environments, for collaborating with managers who act as coaches or mentors and encourage communication, teamwork, positive motivation and individual and team performance. Starting from these premises, the current paper aims to analyse managing people dynamics through the lens of Generation Y, in general, and through the lens of undergraduate and graduate students from a Romanian University. The used instrument relies on the profile of the effective manager proposed by the Human Resources Office of the United Nations. Elaborating on the findings of a questionnaire-based survey with 121 students, the investigation supported that all four dimensions of the managerial profile (i.e., Communication, Teamwork, Motivation and Managing Individual Performance) were positively valued by the participants at the study and, further, that there are significant positive influences among them. This fact confirms the intricate dynamics of the managerial function as perceived by Generation Y members

Keywords: digital transformation; management; Millennials; motivating employees; recruiting. (search for similar items in EconPapers)
Date: 2017
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