INNOVATION WITHIN THE FIRM: A COMPLICATED PICTURE

Elena Otilia Cadar and Daniel Badulescu

Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, 2018, vol. 12, issue 1, 213-222

Abstract: Nowadays, innovation has a particular relevance to all countries and firms, regardless of the level of development, dimension or performance achieved. Innovation defines the stages of development and success, especially in the creation and diffusion of technologies and workforce commitment; it ensures economic growth and the well-being of the individual, firms or economy. Understanding how companies integrate innovation into current actions and processes to ensure performance, but also the obstacles and lack of motivation for innovation are essential in managerial decisions, regardless of the size of the firm, the sector of activity or the technological endowment. The findings have shown that companies are struggling to adjust innovation efforts to business strategies, adopt technology as the benchmark for decisions, and market-mind new ideas, while also recognizing that technology is just as good as the people who use it, from employees to clients and partners. On the other hand, our research finds, on a significant panel of European countries, that the innovative process is often stuck in various obstacles or abandoned in a lack of motivation and interest, a fact that is difficult to explain and understand in a European Union concerned about the relaunch of innovation and, implicitly, the competitiveness of the economies of the Member States.

Keywords: innovation; firm’s performance; models; EU. (search for similar items in EconPapers)
Date: 2018
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:rom:mancon:v:12:y:2018:i:1:p:213-222

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