DUBAI'S ECONOMIC ENVIRONMENT AND BUSINESS DIFFERENTIATION

Lyudmila Mihaylova, Emil Papazov and Rashid Sultan Rashid AlKaitoob Alnuaimi

Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, 2022, vol. 16, issue 1, 471-479

Abstract: This paper discusses issues of the economic environment in connection with organizational highquality (differentiation) strategy and business orientation. The specificity of the cutting-edge hightech business environment based on knowledge enables enterprises to orient with greater confidence towards a strategy of high quality of the offered products and services. The purpose of the report is to present and analyse elements of the business environment in Dubai, serving as a prerequisite for the implementation of the strategy of high quality. An example of the relationship between the high-tech environment and the vision of consultants and managers regarding the strategic issues of the development of the organization and the offering of high-quality products and services is presented. The specific business environment makes it possible to focus on specific areas in which the entrepreneur has competencies and can secure a target customer group showing interest in a differentiated product or service.

Keywords: business development; business environment; differentiation strategy. Journal: Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE (search for similar items in EconPapers)
Date: 2022
References: Add references at CitEc
Citations:

Downloads: (external link)
https://conferinta.management.ase.ro/archives/2022/pdf_IMC_2022/3_6.pdf

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:rom:mancon:v:16:y:2022:i:1:p:471-479

DOI: 10.24818/IMC/2022/03.06

Access Statistics for this article

Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE is currently edited by Ciocoiu Nadia Carmen

More articles in Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE from Faculty of Management, Academy of Economic Studies, Bucharest, Romania Contact information at EDIRC.
Bibliographic data for series maintained by Ciocoiu Nadia Carmen ().