QUALITY MANAGEMENT OF INTANGIBLE ASSETS IN THE CONTEXT OF THE KNOWLEDGE-BASED ECONOMY
Mihail Aurel Titu,
Constantin Oprean,
Andreea Simina Raulea and
Stefan Titu
Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, 2015, vol. 9, issue 1, 476-488
Abstract:
Currently, the issue of the quality is one of the most debated. The most important theme is represented by the way in which organizations are able to build a competitive strategy based on quality products and services in the circumstances of the increasing pace of competition. The aim of this paper is to present some aspects related to intellectual property, innovation and after a short analysis to present some intellectual property indicators from the point of view of the quality management. Namely, to evaluate the intangible assets that influence the success of the industrial organizations and also of health organisations. These indicators are the result of working in an international research program that proposed a methodology for visualization and evaluation of intellectual property capital within industrial organizations and health organizations. All these indicators proposed are divided in four categories, namely human resources capital, intellectual property capital, relational capital and organizational capital. The valuation of intangible assets is necessary for a great number of reasons, among which the most important one brings bank loans into discussion and their warranty with these assets but also we can name the competitive advantage.
Keywords: intellectual capital; quality management; innovation; knowledge based organization. (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:rom:mancon:v:9:y:2015:i:1:p:476-488
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