DESIGN CONCEPT SELECTION DECISIONS IN NEW PRODUCT DEVELOPMENT: A COMPARATIVE ANALYSIS

Mohit Goswami ()
Additional contact information
Mohit Goswami: Operations Management Group,Indian Institute of Management Raipur, India

Management Research and Practice, 2019, vol. 11, issue 4, 34-42

Abstract: Concept selection in new product development projects are a crucial task that need to be carried out effectively to maximize enterprise’s profitability. A risk based design concept selection methodology was evolved by Goswami et al.(2014). In the context of this work, we aim to analyze the implications of this research by: a) Comparing and validating the proposed methodology as devised by relevant existing measure(s) in current research literature and propose various improvement ideas that can either change the selection decisions or further improve them b) Ignoring the interaction among the root nodes, evaluate whether selection decisions pertaining to various module instances is affected; c) Assess whether selection decisions change across with respect to the size of the firm i.e. local vs global OEM.

Keywords: Design Concept Selection; New Product Development; Enterprise Network (search for similar items in EconPapers)
Date: 2019
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://mrp.ase.ro/no114/f4.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:rom:mrpase:v:11:y:2019:i:4:p:34-42

Access Statistics for this article

Management Research and Practice is currently edited by Colesca Sofia

More articles in Management Research and Practice from Research Centre in Public Administration and Public Services, Bucharest, Romania Contact information at EDIRC.
Bibliographic data for series maintained by Colesca Sofia ().