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DEVELOPMENT OF BUSINESS SCHOOLS INTO PERFORMANCE-DRIVEN INTERNATIONAL INSTITUTIONS – AN EMPIRICAL SURVEY IN GERMANY

Sabine Knothe and Maik Lachmann
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Sabine Knothe: PhD Westfälische Wilhelms-Universität Münster, International Relations, Germany
Maik Lachmann: Technische Universität Dortmund, Assistant Professor of Management Accounting, Germany

REVISTA ADMINISTRATIE SI MANAGEMENT PUBLIC, 2012, vol. 2012, issue 18, 53-72

Abstract: Increasing worldwide competition in the higher education market has led to new public management approaches at higher education institutions. A critical success factor in this context is the international profile of the more performance-driven institution. This paper provides a snapshot of the state of international activities at German universities based on an empirical survey of 61 business schools and analyzes the findings. Target setting and respective performance and implementation measures for internationalization strategies are discussed. The results provide a catalog of elements of the internationalization process that can be adapted to the performance improvement needs of specific institutions in the European higher education market. Key elements are a strategic anchoring of internationalization processes and a professionalization and centralization of international affairs with regular evaluations and reports to the leadership. Further implementation measures for a successful internationalization process prove to be the active recruitment of international experienced faculty members, the advancement of faculty mobility, the acquisition of third-party funds and scholarships as well as active memberships in recognized international networks. The results of the survey can be extended to other higher education institutions throughout the world with the vision to compete more efficiently and effectively in the global market for higher education.

Keywords: New public management; higher education; Germany; internationalization; student mobility; performance measurement. (search for similar items in EconPapers)
JEL-codes: I21 I23 I25 (search for similar items in EconPapers)
Date: 2012
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