Market Reach for Retail Services

Johan Klaesson and Özge Öner

The Review of Regional Studies, 2014, vol. 44, issue 2, 153-176

Abstract: Retail is concentrated in areas where demand is high. A measure of market potential can be used to calculate place-specific demand for retail services. The effect of distance on market potential depends on the willingness of consumers to travel for the products they purchase. The spatial reach of demand is frequently operationalized using a distance-decay function. The purpose of this paper is to estimate such distance-decay functions for different branches of the retail sector. The paper uses spatial data from the Stockholm region in Sweden. The results indicate that, in line with theory, there are indeed differences in the distance decay of demand among retail subsectors.

Keywords: retail; market potential; distance-decay (search for similar items in EconPapers)
JEL-codes: L81 P25 R12 (search for similar items in EconPapers)
Date: 2014
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (5)

Downloads: (external link)
http://journal.srsa.org/ojs/index.php/RRS/article/view/44.2.3/pdf/ To View On Journal Page
http://journal.srsa.org/ojs/index.php/RRS/article/download/44.2.3/pdf/ To Download Article

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:rre:publsh:v44:y:2014:i:2:p:153-176

Access Statistics for this article

The Review of Regional Studies is currently edited by Tammy Leonard & Lei Zhang and Lei Zhang

More articles in The Review of Regional Studies from Southern Regional Science Association Contact information at EDIRC.
Bibliographic data for series maintained by Tammy Leonard & Lei Zhang ().