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Factors Influencing Trade Area Activity in the Great Basin Area

George Ebai and Thomas Harris
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George Ebai: University of Nevada, Reno

The Review of Regional Studies, 1997, vol. 27, issue 3, 251-275

Abstract: Proper assessment of rural retail sector activity would yield effective and targeted retail extension/outreach programs. Pull factors assess a local retail sector's ability to meet local retail demands and to capture outside trade. If the local retail sector's pull factor vaiue is above the threshold value of one, the local retail sector is capturing local and non-local retail demands. Tobit estimation procedures were used for eight retail sectors to determine factors which influence the capture of local and non-local retail demands. These significant factors were derived and discussed as elements to be implemented into future retail extension/outreach programs.

Date: 1997
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