Business strategy in explicit description as an illustration of companies´ behaviors

Stefan Slavik and Zuzana Roby ()
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Zuzana Roby: University of Economics in Bratislava, Slovakia

Review of Applied Socio-Economic Research, 2011, vol. 1, issue 2, 183-191

Abstract: Companies´ behaviors are an external manifestation of their strategies and goals. A business strategy in explicit description has been used to describe a strategy by a set of externally observable parameters. Companies´ behaviors have been described through an extensive survey. Special attention was given to the impact of the economic crisis on micro-sized and small-sized enterprises. The research has shown a real distribution of business strategies and the strengths and weaknesses of companies behaviors. The companies are able to adapt to changes relatively quickly (in the short term), but they lack long-term strategic perspective.

Keywords: corporate behavior; business strategy; micro-sized and small-sized enterprises (search for similar items in EconPapers)
JEL-codes: M10 M21 (search for similar items in EconPapers)
Date: 2011
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