Formation of the integrated system of the marketing information as the tool of perfection of marketing activity of innovative high school

D. Bogdanov ()
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D. Bogdanov: Volgograd State University, Volgograd, Russia

Review of Applied Socio-Economic Research, 2014, vol. 7, issue 1, 16-24

Abstract: The author proves necessity of formation of the integrated system of the marketing information of innovative high school, considers methodical aspects formation of the integrated system of the marketing information of innovative high school, develops structure of the integrated system of the marketing information of innovative high school X and makes recommendations about management of efficiency of the integrated system of the marketing information in innovative high school.

Keywords: the integrated system; marketing activity; innovative high school; the marketing information (search for similar items in EconPapers)
JEL-codes: D4 D8 (search for similar items in EconPapers)
Date: 2014
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