SWOT ANALYSIS-MANAGEMENT TECHNIQUES TO STREAMLINE PUBLIC BUSINESS MANAGEMENT

Rodica Ivorschi
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Rodica Ivorschi: Academy of Economic Studies Bucharest

Romanian Statistical Review, 2012, vol. 60, issue 5, 58-72

Abstract: SWOT analysis is the most important management techniques for understanding the strategic position of an organization. Objective SWOT analysis is to recommend strategies to ensure the best alignment between internal and external environment, and choosing the right strategy can be benefi cial organization in order to adapt their strengths to opportunities, minimize risks and eliminate weaknesses.

Keywords: public entities; management; Efficiency; strengths; weaknesses; opportunities; Threats (search for similar items in EconPapers)
Date: 2012
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