Avantajul competitiv – scop managerial general

Mircea Udrescu
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Mircea Udrescu: Universitatea „Artifex” din Bucuresti

Romanian Statistical Review Supplement, 2012, vol. 60, issue 1, 244-249

Abstract: The competitive advantage is a phrase that has developed in connection with foreign trade and has become, in actuality, as a quality business culture. Initially developed as a competitive advantage theory of trade efficiency or comparative advantage as a result of absolute or comparative advantage due to a relative. In a competitive environment for any company, competitive advantage is given by the part of the offer, which makes products to achieve the maximum efficiency conditions. Thus, a firm enjoys economic success, if they have a cultural environment conducive to improvement and innovation, which results in new ways to compete effectively. Such a strategy growing only what is sold on an economy.

Keywords: Competitive advantage; management excellence; competition; success; profit and quality (search for similar items in EconPapers)
Date: 2012
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