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The Future of International Broadcasting

Francis S. Ronalds
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Francis S. Ronalds: Europe, Asia, and Africa

The ANNALS of the American Academy of Political and Social Science, 1971, vol. 398, issue 1, 71-80

Abstract: The amount of international broadcasting car ried on by government, public/private, religious, commercial, and clandestine stations has been growing steadily since the war and has now reached 16,000 hours per week. There is little prospect, during this decade and the next, for direct television or radio broadcasting via satellite, but current and planned con struction of short- and medium-wave transmitters for use in the game of international broadcasting indicates that the stakes are going up and all the players hope to win. Whereas domestic television may be cutting down on nighttime listening in the urban areas of Europe and the Americas, the population explo sion and rapid rise in the production of transistor radios promise an even larger audience and greater influence for international radio in the foreseeable future.

Date: 1971
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Persistent link: https://EconPapers.repec.org/RePEc:sae:anname:v:398:y:1971:i:1:p:71-80

DOI: 10.1177/000271627139800109

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