Diversity, Equity, Inclusion, and Belonging Framework in the Cultivation and Consumption of Kalanamak Rice: A Case Study

Geeta Sidharth and Saaranya Agarwal

Business Perspectives and Research, 2025, vol. 13, issue 4, 620-637

Abstract: This research article examines the dimensions of Diversity, Equity, Inclusion, and Belonging (DEIB) in the cultivation and consumption of Kalanamak rice (KNR), a heritage and indigenous agricultural product of India. It explores the historical and contemporary roles of KNR in promoting or hindering DEIB within its cultural and agricultural contexts. The research is a unique attempt to construct the DEIB framework in KNR by using secondary resources and qualitative personal interview data, applying the grounded theory approach. The study provides insights into a rarely studied heritage/indigenous crop in India concerning the DEIB framework in its cultivation and consumption. The case study of KNR indicates that the equity and integration of marginal communities in KNR fall short of the desired level. Nonetheless, there is an acknowledgment of the necessity for progress in establishing a DEIB framework. Challenges such as insufficient financial resources and expertise, stemming from a prevailing power and privilege imbalance, are a threat to DEIB in KNR and need to be addressed by policymakers for the benefit of stakeholders. The article also highlights some of the government interventions to improve the DEIB of the KNR farmers and communities.

Keywords: Kalanamak rice; diversity; equity; inclusion; and belonging framework; sustainability; indigenous product; grounded theory; case study (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:sae:busper:v:13:y:2025:i:4:p:620-637

DOI: 10.1177/22785337241264000

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