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The Maximum Capture Problem with Uncertainty

Daniel Serra (), S Ratick and C ReVelle
Additional contact information
S Ratick: Department of Geography, The George Perkins Marsh Institute, 950 Main Street, Worcester, MA01610, USA
C ReVelle: Johns Hopkins University, Baltimore, MD 21218, USA

Environment and Planning B, 1996, vol. 23, issue 1, 49-59

Abstract: The strategic location of servers by a firm in a competitive environment is basic in the determination or division of market shares. Let us suppose that a firm wants to locate p servers so as to maximize market capture in a region where competitors are already located but where there is uncertainty—there are several possible future scenarios with respect to demand and/or the location of competitors. The firm will want a strategy of positioning that will do as ‘well as possible’ over the future scenarios. In this paper we will present a discrete location model formulation to address this maximum capture problem with uncertainty.

Date: 1996
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Journal Article: The maximum capture problem with uncertainty (1996) Downloads
Working Paper: The maximum capture problem with uncertainty (1994) Downloads
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