Pingali Venugopal, Marketing Management, A Decision Making Approach. New Delhi: Response Books, 2010, Rs 395(ISBN: 978-81-321-0471-1[Pb])

S.R. Singhvi

Global Business Review, 2011, vol. 12, issue 2, 352-353

Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:sae:globus:v:12:y:2011:i:2:p:352-353

DOI: 10.1177/097215091101200214

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