The Firm's Strategy Type and Market Value

Runu Kumari, Devashis Mitra and Gopalan Srinivasan
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Runu Kumari: Runu Kumari is with United Parcel Service, Fredericton, N.B.
Devashis Mitra: Devashis Mitra (corresponding author) is Professor of Finance, Faculty of Administration, University of New Brunswick, PO Box 4400, 7 Macaulay Lane, Fredericton, New Brunswick, Canada E3B 5A3. E-mail: DMitra@unb.ca.
Gopalan Srinivasan: Gopalan Srinivasan is Professor of Finance, Faculty of Administration, University of New Brunswick, Fredericton, N.B., Canada E3B 5A3.

Global Business Review, 2006, vol. 7, issue 1, 43-55

Abstract: The relationship between firm-specific strategies and the firm's value has attracted considerable attention from researchers. The present article seeks to add to the literature by investigating firm-specific business strategy and value. We categorize firms into different ‘strategy clusters’ using the framework developed by Miles and Snow (1978) and examine whether the nature of a firm's strategy has an association with its perceived performance as measured by Tobin's Q.

Date: 2006
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Persistent link: https://EconPapers.repec.org/RePEc:sae:globus:v:7:y:2006:i:1:p:43-55

DOI: 10.1177/097215090500700103

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