Economics at your fingertips  

Personality Traits and Social Entrepreneurial Intention: The Mediating Effect of Perceived Desirability and Perceived Feasibility

Luc Phan Tan, Lan Xuan Pham and Trang Thanh Bui

Journal of Entrepreneurship and Innovation in Emerging Economies, 2021, vol. 30, issue 1, 56-80

Abstract: This study aimed to investigate the effect of personality traits on social entrepreneurial intention by extending Mair and Noboa’s (2006) model. Data were collected from a sample survey of 503 individuals. The four-step method suggested by Baron and Kenny (1986) was followed to test the mediational roles of perceived desirability and perceived feasibility in the relationship between six personality traits (need for achievement, risk-taking propensity, innovativeness, proactiveness, empathy and moral obligations) and social entrepreneurial intention. The results showed that the two mediators fully mediated the effects of proactiveness on social entrepreneurial intention, whereas both the mediators were found partially mediating the impact of moral obligation on social entrepreneurial intention. In addition, only perceived feasibility fully mediated the effects of innovativeness on social entrepreneurial intention and partially mediated the effects of empathy. These research results are expected to trigger a change in social entrepreneurship education by cultivating personality traits towards sustainable development. This study’s originality lies in its exploration of potential social entrepreneurs’ personality traits as a combination of general entrepreneurial and social entrepreneurial traits.

Keywords: Social entrepreneurial intention; personality traits; social entrepreneurial traits (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed

Downloads: (external link) (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

DOI: 10.1177/0971355720974811

Access Statistics for this article

More articles in Journal of Entrepreneurship and Innovation in Emerging Economies from Entrepreneurship Development Institute of India
Bibliographic data for series maintained by SAGE Publications ().

Page updated 2021-05-17
Handle: RePEc:sae:jouent:v:30:y:2021:i:1:p:56-80