Too Real to be Questioned: Analysis of the Factors Influencing the Spread of Online Scientific Rumors in China

Lingfei Wang, Mengmeng Yue and Guoyan Wang

SAGE Open, 2023, vol. 13, issue 4, 21582440231215586

Abstract: With the popularity of mobile terminals and social media increasing, misinformation about science has increased in China. To understand the nature of the popularity of scientific rumors, we analyzed 206 typical cases released by four authoritative platforms in China from 2010 to 2020. Content analysis revealed that the majority of scientific rumors are related to health and safety (76.8%), use a visual format (61.2%), are published on social media (62.2%), and provide more than three narrative elements (78.2%). In addition, rumors from unidentified netizens’ claims or homemade experiments are the most common (35.9%), followed by highly credible sources, such as expert assertions (20.9%) or scientific research results (19.4%). A further qualitative comparative analysis indicated that a combination of details and fear-mongering are significant conditions that make rumors receive significant attention. Visual presentation also plays an important role, while state media and the presence of scientific terminology have a weak effect.

Keywords: scientific rumors; influencing factor; qualitative comparative analysis (QCA); China (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://journals.sagepub.com/doi/10.1177/21582440231215586 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:sae:sagope:v:13:y:2023:i:4:p:21582440231215586

DOI: 10.1177/21582440231215586

Access Statistics for this article

More articles in SAGE Open
Bibliographic data for series maintained by SAGE Publications ().